Chief Operating Officer from January 2019. I had been working as a Client Service Director at Ogilvy since October 2014 till 2018 (promoted to Managing Director), as the head of the integrated customer service department. I am working in advertising since 2002.
I took my first steps in advertising at the agency TBWA, then I worked at McCann Worldgroup for ten years, between 2008 and 2012 as a Managing Director of the interactive agency MRM Worldwide, as well as a Partner in the integrated marketing agency Momentum Worldwide. In 2012, I took the position of Business Development Director, spearheading integrated projects of the agency’s key clients.
Change, this is what is important for me in the advertising and communication industry, and in particular having to adapt flexibly and respond to the shifting needs of consumers.
That is why my favorite David Ogilvy quote is: Encourage innovation. Change is our lifeblood, stagnation our death knell.