TK – maxx
PR and Social fFull service for TK Maxx in Poland
Since May 2015, the agency Ogilvy PR is responsible for the comprehensive PR and Social Media actions for TK Maxx. In May of 2016 as part of the campaign under the slogan TK Maxx CRAZY POSSIBILITIES, the agency organized a special meeting, attended by over 20 journalists and influencers related to the world of fashion. The leitmotif was fun on trampolines, which directly alluded to one of the spots of TK Maxx’s campaign, celebrating the thrill associated with discovering treasures waiting in TK Maxx.